Webinar: Radiothon Bootcamp

Radiothons are annual fundraising campaigns run by community radio stations to encourage financial contributions from listeners and supporters in their community.  As well as being a great way to generate revenue, radiothons are also a fantastic opportunity to promote your station and encourage listener support.

Conducting an effective radiothon is a massive undertaking that requires careful planning, coordinated involvement and precise execution. The Radiothon Bootcamp webinar draws on the experience of individuals from community radio stations that have conducted successful radiothons.

Presented by:

• Tony Smythe, Station Manager of 89.7FM Eastside Radio and CBAA Board Member
• Rebecca Savic, Broadcaster and JOY 94.9 Radiothon Special Projects Coordinator for 2013
• Joel Nicholls, Fundraising Manager at LightMelbourne (89.9 LightFM & LightDigital)

See the webinar presentation here:

2015-04-28 18.31 Radiothon Bootcamp from CMTO on Vimeo.

This webinar was held at 6:30 PM on Tuesday 28 April 2015